How to Choose the Best SMS Service Provider for Your Organization
So all the legworks are
done and now it’s time to move on to the SMS technology to deal provide better
service to your customers. An SMS service enhances communication, not only with
the customers but within the employees as well. If you ask around people in
your business sector, people would suggest you go with the SMS services as it
has the highest open-read rates.
So, it’s now settled that
you are going to hire an SMS service provider, but with the endless options,
it’s much harder to choose the right one.
But, here in this
article, we are sharing a few tips that would be very helpful while hiring an
SMS service provider.
6 pro tips to choose your SMS service provider
Price
Fixing the price at an
affordable range is crucial, especially for SMBs or for those companies, who
need to reach out to their customer on a daily basis, like online cab booking
companies or online hotel booking companies, etc. So, while meeting for the
first time, clarify all the things and also make sure that there aren’t any
hidden costs.
SMS API
One more thing, while
meeting, ask about SMS API documents as they should be brief without any
complications. The API (Application Programming Interface) must go well with
the other applications, like
- Mobile applications
- CRM system
- Social messaging tools, such as
- What's App
- Face book
- LINE
- We chat
- Viber etc
- Open-source software
Dependable message delivery
One thing you should know
about choosing an SMS provider is that cheap pricing is never a guarantee for
better services. Rather a professional SMS provider will try to deliver your
message efficiently without breaks to stay in the competition. To do that, they
will require a strong connection with both, local and global telecom networks.
This will ensure that your messages are getting sent with fewer delays.
2 way messaging
If you want to have
better responses for your test message, you can always ask your provider if
they can provide 2 way
SMS services. Now many companies are choosing 2-way messaging
system to create a better connection with their customers. It enables them to
do a lot of things, such as
- Appointment reminders
- Security alerts
- Work notifications
- Promotional SMS
Global reach
Your SMS vendor’s network
coverage will play a crucial role in the expansion of your business. With
global reach, you can expand your business overseas as well; you won’t be
limited to a local company anymore. So, your SMS vendor should provide you
global connectivity and must be able to send SMS across different mobile
networks.
Customer Support
Like your clients will
look up to you for customer support, a responsible SMS provider must provide
you all the technical support 24*7. So, you also have to talk to the SMS vendor
about your requirements in brief. If they have any limitations in that, you can
either talk to them about a solution or just go to another SMS service
provider.
Definition of the software token
A software token is more
likely a security token, a system that generates a single-use PIN. Most
commonly a security token is a hardware device to generate a new, strong PIN. A
software token has eliminated several security-related issues while making the
PIN system much simpler and cheap. A mobile soft
token does the exact job as the hardware security token does.
Similar to hardware, mobile tokens are much secured and can be remembered very
easily as they will be in your mobile.
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